Library Catalogue

Amazon cover image
Image from Amazon.com
Image from Google Jackets

Why customers would rather have a smartphone than a car : relationship retailing as an opportunity / Cor Molenaar, Rotterdam School of Management and Director of Consulting Firm eXQuo.

By: Material type: TextTextDescription: vi, 208 pages : illustrations ; 25 cmISBN:
  • 9781472466563 (hbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8/342 23
LOC classification:
  • HF5415.32 .M645 2015
Contents:
About the author -- Introduction -- The world we want -- Look now-- buy later -- Human factors as an accelerator of change -- Payment traffic -- The field of futurology -- What choices do we have? -- The world we get -- Signs of disruption -- The place of shops in the city centre -- Communication the basis of customer relationships -- The challenge for shops and shopping centres -- Learning from practice -- Innovation or disruption? : the reality -- Cornerstones of change, on the road to the future -- Bibliography -- Index.
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Call number Status Date due Barcode
Books Books KMTC:TAVETA CAMPUS General Stacks HF5415.32 .M645 2015 (Browse shelf(Opens below)) Available TVT/0165

Includes bibliographical references (pages 197-203) and index.

About the author -- Introduction -- The world we want -- Look now-- buy later -- Human factors as an accelerator of change -- Payment traffic -- The field of futurology -- What choices do we have? -- The world we get -- Signs of disruption -- The place of shops in the city centre -- Communication the basis of customer relationships -- The challenge for shops and shopping centres -- Learning from practice -- Innovation or disruption? : the reality -- Cornerstones of change, on the road to the future -- Bibliography -- Index.

There are no comments on this title.

to post a comment.

© 2024, Kenya Medical Training College | All Rights Reserved