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DESIGNING HEALTH MESSAGES Approaches From Communication Theory and Public Health Practice Compiled by Edward Maibach and Roxinne Louiselle Parrott

By: Contributor(s): Material type: TextTextPublication details: London Sage Edition: 1st editionDescription: xiii ,304 P.: 23CMISBN:
  • 9780803953987
Subject(s): LOC classification:
  • RA440.5.D46 1995
Online resources:
Contents:
Part 1. Theory -Driven Approaches Design 2.Encouraging risk reduction 3.Moving people to behavior change 4.Fear appeal in health promotion 5.Thinking positively 6.Designing messages 7. Reaching young audience
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books KMTC:MOSORIOT CAMPUS Fiction RA440.5.D46 1995 (Browse shelf(Opens below)) 01 Available MOS 01518
Books Books KMTC:MOSORIOT CAMPUS Fiction RA440.5.D46 1995 (Browse shelf(Opens below)) 02 Available MOS 01519
Books Books KMTC:MOSORIOT CAMPUS Fiction RA440.5.D46 1995 (Browse shelf(Opens below)) 03 Available MOS 01520

Includes index

Includes Bibliographical References

Part 1. Theory -Driven Approaches Design
2.Encouraging risk reduction
3.Moving people to behavior change
4.Fear appeal in health promotion
5.Thinking positively
6.Designing messages
7. Reaching young audience

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