000			00490nam a22001817a 4500
003			KENaKMTC
005			20230626131213.0
008			230626b ||||| |||| 00| 0 eng d
020			_a9788131505434
040			_cDLC
050			_aHM.J 2004
100			_aJain C.Subhash
245			_aMarketing strategy _bPlanning, implementation,and control
260			_aAustralia _bCengage learning _c2013
300			_a673p.; _bcolour ill _c26cm
500			_aincludes indexes
942			_2lcc _cBK _xBA
999			_c27062 _d27062