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Marketing channel management : a customer-centric approach / Pingali Venugopal.
Material type:
TextPublication details: New Delhi ; Thousand Oaks : Response Books, c2001.Description: 187 p. : ill. ; 22 cmISBN: - 0761995501
- 076199551X (pbk.)
- 658.8/4 21
- HF5415.129 .V46 2001
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KMTC:KISUMU CAMPUS General Stacks | HF5415.129 .V46 2001 (Browse shelf(Opens below)) | Available | KSM/7768 |
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| HF5414.L44 2020 Social marketing : behavior change for social good / | HF5415 .S275 2009 Marketing management for nonprofit organizations / | HF5415.1.Y35 2021 Break the internet : in pursuit of influence / | HF5415.129 .V46 2001 Marketing channel management : a customer-centric approach / | HF5415.13.H87 2013 Business Marketing management: B2B | HF5415.13.M36 2009 Basic marketing: a marketing strategy planning approach | HF5415.2 Marketing research : Applied insight / |
Includes bibliographical references (p. [181]-182) and index.
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