Library Catalogue

Web Writing (Record no. 39590)

MARC details
000 -LEADER
fixed length control field 02373nam a2200373 i 4500
001 - CONTROL NUMBER
control field OTLid0001451
003 - CONTROL NUMBER IDENTIFIER
control field MnU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241120064033.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d s
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230807s2023 mnu o 0 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency MnU
Language of cataloging eng
Transcribing agency MnU
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number PE1408
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pfannenstiel, Amber Nicole
Relator term author
245 00 - TITLE STATEMENT
Title Web Writing
Statement of responsibility, etc Amber Pfannenstiel
250 ## - EDITION STATEMENT
Edition statement First Edition
264 #2 -
-- Minneapolis, MN
-- Open Textbook Library
264 #1 -
-- Pennsylvania
-- The Pennsylvania Alliance for Design of Open Textbooks (PA-ADOPT)
-- 2023.
264 #4 -
-- ©2023.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource
336 ## -
-- text
-- txt
-- rdacontent
337 ## -
-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
490 0# - SERIES STATEMENT
Series statement Open textbook library.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Chapter One: Introduction to Web Writing -- Chapter Two: Web Writing with the Rhetorical Situation -- Chapter Three: Content Strategy and Content Management
520 0# - SUMMARY, ETC.
Summary, etc Web Writing (2023) by Dr. A Nicole Pfannenstiel is designed to provide a practical, rhetorical approach to web writing and content strategy analysis for students completing advanced writing courses. The eTextbook uses the rhetorical situation and key concepts to help readers/students understand how to write within specific web spaces for specific audiences drawing on appropriate discourse community conventions. It includes a chapter devoted to the rhetorical situation and key concepts to help students analyze and build their understanding of existing communication. It also includes a chapter outlining approaches to content strategy analysis, using the rhetorical situation and key concepts to understand the rich public data provided through social media accounts to support learners understanding effective web writing. The content analysis overview helps students build skills for analyzing writing, for collecting and analyzing qualitative and quantitative social media data, and for drawing conclusions about content strategy best practices.
542 1# -
-- Attribution-ShareAlike
546 ## - LANGUAGE NOTE
Language note In English.
588 0# -
-- Description based on print resource
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Humanities
Form subdivision Textbooks
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Rhetoric
Form subdivision Textbooks
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Open Textbook Library
Relator term distributor
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://open.umn.edu/opentextbooks/textbooks/1451">https://open.umn.edu/opentextbooks/textbooks/1451</a>
Public note Access online version

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