Marketing research (Record no. 26986)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00436nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KENaKMTC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230626082139.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230626b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788126517916 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | DLC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | PE.A 2007 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aaker A.David |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Wiley india |
| Date of publication, distribution, etc | Ansari road |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii774p,; |
| Other physical details | colour ill |
| Dimensions | 26cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Intials | BA |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | KMTC:SIAYA CAMPUS | KMTC:SIAYA CAMPUS | General Stacks | 18/07/2013 | PE.A 2007 | SYA/2266 | 26/06/2023 | 26/06/2023 | Books |