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Marketing management for nonprofit organizations /

Sargeant, Adrian.

Marketing management for nonprofit organizations / Adrian Sargeant. - 3rd ed. - Oxford ; New York : Oxford University Press, 2009. - xix, 498 p. : ill., plans ; 25 cm.

Includes bibliographical references and index.

ISBN: 9780199236152 9780199236152

LCCN: 2008051018

Nat. Bib. No.: GBA8B3891 bnb

Nat. Bib. Agency Control No.: 014765193 Uk

Subjects--Topical Terms:
Nonprofit organizations--Marketing.

LC Class. No.: HF5415 / .S275 2009

Dewey Class. No.: 658.8 658.0480688

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Marketing management for nonprofit organizations /